Business Communications Major
Business communications focuses on strategic communication to interact effectively in a business setting. Students will learn introductory and advanced business principles, corporate communication skills, and persuasive techniques. The concepts and theories range from consulting to speech writing, from labor relations to fact-finding.
Program Details
Program Overview
You will learn the concepts and theories that are foundational to any business program, along with business concepts in relation to law, management, marketing and corporate communications. In addition, you will pursue a deeper understanding of the persuasive communication strategies and techniques that lead to high sales numbers.
Program Concentrations
This program is made up of the following concentrations. Learn more about concentrations.Concentration Overview
This concentration provides students with the concepts and theories that are foundational to any business program.
Concentration Overview
This concentration expands student understanding of business concepts in relation to law, management, and marketing.
Courses in this Concentration
Concentration Overview
Corporate Communication Concentration equips students with the tools they need to communicate at the corporate level. Includes strategies and tactics for communicating with different audiences in writing and face-to-face, public speaking, and working in teams.
Courses in this Concentration
Concentrations on this page are required for this program. Additional courses or concentrations may need to be added to meet program or credit requirements.
Program Coursework
- Applied Statistics
- Introduction to Business
- Business Ethics
- Introduction to Management Information Systems
- Intercultural Communication
- Consumer Economics/Personal Finance
- Business Law I
- Principles of Marketing
- Organization and Management
- Professional Communication
- Team Dynamics
- Communication Tactics
- Strategic Speaking
- Professional Communication
The specific degree requirements on the website are for illustrative purposes and may change at any time. Please contact the Registrar's Office, Academic Advising or refer to the course catalog for detailed program requirements.
Liberal Arts Core
LEADERSHIP: 4 credits
- Freshman Seminar (1 cr.)
- Spiritual & Ethical Literacy (3 cr.)
- Personal Branding Communication (3 cr.)
- Writing for the 21st Century (3 cr.)*
- Quantitative Problem Solving (3 cr.)*
- Language & Culture (3 cr.)
CORE LITERACIES: 15 credits – Choose one (1) course from each broad theme. Course options can be found in the course catalog or on the academic advising page. Broad themes are:
- Narratives of Identity (3 cr.)
- Science, Environment & Culture (3 cr.)
- Social Tensions (3 cr.)
- The American Experience (3 cr.)
- Approving the Better Things (3 cr.)
Professional Core
Culminating Experience
- Pre-Internship
- Internship
- Capstone
Experiential Learning
This interdisciplinary major combines courses in Business and Communication to create an emphasis for students who want to take their career in a particular direction.
Our students have gained practical experience through internships.
Internship sites may include:
- Cardinal Stritch University
- Ambas Financial Services
- Milwaukee Kickers
- Housing Ministries of American Baptist Wisconsin
- Networth Realty of Phoenix
- Innovation & Community Learning
- EastBrook Academy
- Liberty Tax
- Golden Spiral Digital
- United Community Center
- Jose's Blue Sombrero
- Jackson Hewitt
- Villas Homes
- West Point Financial

Business Communications Jobs
A degree in business communications will prepare you with strong writing, speaking, and business skills.
Job opportunities can include the following:
- Change Management Consultants
- Communication Coordinators
- Event Planners
- Communication Strategists and Trainers
- Public Relation Specialists
- Technical Writers
- News Analysts
Other programs to consider
Contact admissions or the program faculty with questions about this program.
Barb S. Spies
Director of Mission Integration