Communication through Art Major
Program Details
Program Overview
You will develop skills in graphic design and visual communication (e.g., typography and page layout, digital photography, marketing and video production) and learn to create across multiple creative design platforms. This major combines design skills with an understanding of how organizations use social media to spread their message, capture dollars and connect to their publics.
Program Concentrations
This program is made up of the following concentrations. Learn more about concentrations.Concentration Overview
The Graphic Design Concentration will develop your skills in graphic design and visual communication (e.g. typography and page layout, digital photography, marketing and video production). We prepare you for a visually complex world and across multiple platforms of creative design solutions.
Courses in this Concentration
Concentration Overview
Students learn how organizations utilize social media to spread their message, capture dollars, and connect to their publics. Additionally, students learn the current research and analytic techniques used to inform social media campaigns. Our social media concentration builds the skills needed for a variety of employment opportunities in social media, a fast-growing field.
Courses in this Concentration
Concentrations on this page are required for this program. Additional courses or concentrations may need to be added to meet program or credit requirements.
Program Coursework
- Photographic Processes
- Graphic Design
- Documentary Filmmaking
- Typography and Image
- Graphic Communication
- Research and Analytics
- Social Media and Society
- Social Media Marketing
- Strategic Social Media
The specific degree requirements on the website are for illustrative purposes and may change at any time. Please contact the Registrar's Office, Academic Advising or refer to the course catalog for detailed program requirements.
Liberal Arts Core
LEADERSHIP: 4 credits
- Freshman Seminar (1 cr.)
- Spiritual & Ethical Literacy (3 cr.)
- Personal Branding Communication (3 cr.)
- Writing for the 21st Century (3 cr.)*
- Quantitative Problem Solving (3 cr.)*
- Language & Culture (3 cr.)
CORE LITERACIES: 15 credits – Choose one (1) course from each broad theme. Course options can be found in the course catalog or on the academic advising page. Broad themes are:
- Narratives of Identity (3 cr.)
- Science, Environment & Culture (3 cr.)
- Social Tensions (3 cr.)
- The American Experience (3 cr.)
- Approving the Better Things (3 cr.)
Professional Core
Culminating Experience
- Pre-Internship
- Internship
- Capstone
Contact admissions or the program faculty with questions about this program.
Tim G. Abler
Chair - Visual and Performing Arts|Faculty - Art
