Nonprofit Management Major
Program Details
Program Overview
You will learn the basics of economics, accounting and finance elements to successfully run a nonprofit organization while studying effective writing and oral communication techniques for workplace environments. In addition, you will learn to create and publish print, digital and emerging forms of communication with a focus on cross-cultural communication and communication in professional settings. Finally, you will explore strategies, tactics and skills for reaching multiple publics (customers, donors, community members, etc.); methods for handling a public relations crisis; ways to motivate publics to achieve the organization’s goals; and how organizations use social media to spread messages, capture dollars and connect to their publics in our Social Media Concentration.
Program Concentrations
This program is made up of the following concentrations. Learn more about concentrations.Concentration Overview
This concentration focuses on the economics, accounting, and finance elements of successful business administration.
Courses in this Concentration
Concentration Overview
Business to Business and Community Relations Concentration is perfect for those looking to have a career in business or with a non-profit organization. Students learn strategies, tactics, and skills for reaching multiple publics (customers, donors, community members, etc.), how to effectively deal with a public relations crisis, and ways to motivate publics to achieve the organization’s goals.
Courses in this Concentration
Concentration Overview
Students learn how organizations utilize social media to spread their message, capture dollars, and connect to their publics. Additionally, students learn the current research and analytic techniques used to inform social media campaigns. Our social media concentration builds the skills needed for a variety of employment opportunities in social media, a fast-growing field.
Courses in this Concentration
Concentration Overview
The study of effective writing and oral communication techniques for workplace environments prepares students to create and publish print, digital, and emerging forms of communication with a focus on cross-cultural communication and communication in professional settings.
Courses in this Concentration
Concentrations on this page are required for this program. Additional courses or concentrations may need to be added to meet program or credit requirements.
Program Coursework
- Financial Accounting
- Managerial Accounting
- Business Finance
- Principles of Microeconomics
- Principles of Macroeconomics
- Persuasive Communication
- Public Relations Strategies
- Public Relations Workshop
- Crisis Management
- Research and Analytics
- Social Media and Society
- Social Media Marketing
- Social Media for Public Relations and Marketing
- Intercultural Communication
- Professional Communication
- Business Writing
- Technical Writing
The specific degree requirements on the website are for illustrative purposes and may change at any time. Please contact the Registrar's Office, Academic Advising or refer to the course catalog for detailed program requirements.
Liberal Arts Core
LEADERSHIP: 4 credits
- Freshman Seminar (1 cr.)
- Spiritual & Ethical Literacy (3 cr.)
- Personal Branding Communication (3 cr.)
- Writing for the 21st Century (3 cr.)*
- Quantitative Problem Solving (3 cr.)*
- Language & Culture (3 cr.)
CORE LITERACIES: 15 credits – Choose one (1) course from each broad theme. Course options can be found in the course catalog or on the academic advising page. Broad themes are:
- Narratives of Identity (3 cr.)
- Science, Environment & Culture (3 cr.)
- Social Tensions (3 cr.)
- The American Experience (3 cr.)
- Approving the Better Things (3 cr.)
Professional Core
Culminating Experience
- Pre-Internship
- Internship
- Capstone
Contact admissions or the program faculty with questions about this program.
Carl D. Mueller
Chair - Honors Program|Associate Dean - College of Undergraduate Studies
