Nonprofit Management Major

Concentration Overview

This concentration focuses on the economics, accounting, and finance elements of successful business administration.

Courses in this Concentration

• Financial Accounting
• Managerial Accounting
• Business Finance
• Principles of Microeconomics
• Principles of Macroeconomics

Concentration Overview

Business to Business and Community Relations Concentration is perfect for those looking to have a career in business or with a non-profit organization. Students learn strategies, tactics, and skills for reaching multiple publics (customers, donors, community members, etc.), how to effectively deal with a public relations crisis, and ways to motivate publics to achieve the organization’s goals.

Courses in this Concentration

• Persuasive Communication
• Public Relations Strategies
• Public Relations Workshop
• Crisis Management

Concentration Overview

Students learn how organizations utilize social media to spread their message, capture dollars, and connect to their publics. Additionally, students learn the current research and analytic techniques used to inform social media campaigns. Our social media concentration builds the skills needed for a variety of employment opportunities in social media, a fast-growing field.

Courses in this Concentration

• Research and Analytics
• Social Media and Society
• Social Media Marketing
• Social Media for Public Relations and Marketing

Concentration Overview

The study of effective writing and oral communication techniques for workplace environments prepares students to create and publish print, digital, and emerging forms of communication with a focus on cross-cultural communication and communication in professional settings.

Courses in this Concentration

• Intercultural Communication
• Professional Communication
• Business Writing
• Technical Writing