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Sport Communications Major

Our sport communications program provides students with techniques and methods to communicate effectively. Written and oral communication skills, along with effective knowledge of sport and recreation business, will prepare students to succeed in a world where their passion for sport is primary. 

Program Overview

You will gain familiarity within the sport industry as well as the tools needed to communicate at the corporate level. Studies include strategies and tactics for written and face-to-face communications with different audiences, public speaking and productive teamwork.

Program Concentrations

This program is made up of the following concentrations. Learn more about concentrations.

Concentration Overview

The Introduction to Sport & Recreation Business (SRB) concentration allows students to gain a foundational level of knowledge of the SRB field. Students will take courses designed around gaining familiarity within the industry, how it works, and paths to career opportunities.

Concentration Overview

Corporate Communication Concentration equips students with the tools they need to communicate at the corporate level. Includes strategies and tactics for communicating with different audiences in writing and face-to-face, public speaking, and working in teams.

Concentrations on this page are required for this program. Additional courses or concentrations may need to be added to meet program or credit requirements.

Program Coursework

The specific degree requirements on the website are for illustrative purposes and may change at any time. Please contact the Registrar's Office, Academic Advising or refer to the course catalog for detailed program requirements.

Liberal Arts Core

The Liberal Arts Core Curriculum is rooted in the Liberal Arts and our Franciscan heritage. It is designed to create a framework to develop knowledge, skills, and responsibilities necessary to educate students so that they will be prepared to contribute to the world guided by a concern for issues of justice and ethical behavior.

LEADERSHIP:  4 credits
  • Freshman Seminar (1 cr.)
  • Spiritual & Ethical Literacy (3 cr.) 
  • Personal Branding Communication (3 cr.)
  • Writing for the 21st Century (3 cr.)*
  • Quantitative Problem Solving (3 cr.)*
  • Language & Culture (3 cr.)
*For ‘Writing for the 21st Century’ (English) and ‘Quantitative Problem Solving’ (Math), you may need additional courses depending on your placement.

CORE LITERACIES:  15 credits – Choose one (1) course from each broad theme. Course options can be found in the course catalog or on the academic advising page. Broad themes are:
  • Narratives of Identity       (3 cr.)
  • Science, Environment & Culture (3 cr.)   
  • Social Tensions (3 cr.)    
  • The American Experience (3 cr.)
  • Approving the Better Things (3 cr.)

Professional Core

Culminating Experience

Giving students a culminating experience as well as practical work experience, the Professional Core is a graduation requirement for every Stritch student in a bachelor’s degree program. This bachelor’s degree program includes completion of the Professional Core consisting of three courses:
  • Pre-Internship
  • Internship
  • Capstone

Experiential Learning

Our program allows students the flexibility to emphasize areas of study they want to spend more time in. We provide students the opportunity to grow in skills they need.

We focus on the importance of creating a caring community in our engagements with others. 

Organizations including but not limited to... 

  • Cardinal Stritch University (Athletic Teams) 
  • Chapman Basketball Academy 
  • G-Force Volleyball Club 
  • I Am Volleyball 
  • Lakeshore Chinooks 
  • Milwaukee Admirals Hockey Club 
  • Milwaukee Bucks 
  • Milwaukee Radio Alliance 
  • Milwaukee Recreation Department 
  • Mount Mary University 
  • Nicolet High School (Athletic Teams) 
  • Special Olympics of Wisconsin 
  • ROC Ventures 
  • University of Wisconsin- Milwaukee 
  • Wauwatosa East High School 
  • Wisconsin Athletic Club
Sport Communication

Sport Communications Jobs

Professionalism is key to success. We emphasize corporate communication, sport management and leadership skills in all of our courses. 

Job opportunities can include the following:

  • Promotions Coordination Manager
  • Sports Journalist
  • Sports Media Relations Specialist
  • Social Media Manager

Additional Careers & Salaries

Other programs to consider

Contact admissions or the program faculty with questions about this program.


Barb S. Spies

Director of Mission Integration

Mission Integration

(414) 410-4691