Course Details

CA 380 Overview

This course is an advanced classexamining strategies that non-profits, organizations, and individuals use to promote their content. The course provides practical knowledge and analytical skills necessary to create, evaluate, and execute social media and mobile campaigns, and to assesseffective and ethical social media usage. Case studies, assessments, and activities allow the student to develop a strong social media skill set. Prerequisite: Sophomore standing or department consent. Prerequisite: Sophomore standing.