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Course Details

PR 231 Overview

This course includes practical application of public relations principles and techniques employed in the design and planning of public relations campaigns and case analyses. The course explores fundamental campaign elements including audience analysis and adaptation, persuasion, group problem solving, research, written and oral skills, and ethical and legal applications of public relations campaigns.

  • 3.00 Credits
  • PR

Sections

Public Relations Strategies - 2021 Spring PR 231

This course includes practical application of public relations principles and techniques employed in the design and planning of public relations campaigns and case analyses. The course explores fundamental campaign elements including audience analysis and adaptation, persuasion, group problem solving, research, written and oral skills, and ethical and legal applications of public relations campaigns.

Course Code: PR 231

1/25/2021 - 5/16/2021

Online